{"id":8982,"date":"2016-03-18T08:00:38","date_gmt":"2016-03-18T08:00:38","guid":{"rendered":"http:\/\/www.selectspecs.com\/fashion-lifestyle\/?p=8982"},"modified":"2016-03-18T08:00:38","modified_gmt":"2016-03-18T08:00:38","slug":"first-look-at-prada-ss16-womens-eyewear-campaign","status":"publish","type":"post","link":"https:\/\/www.selectspecs.com\/fashion-lifestyle\/first-look-at-prada-ss16-womens-eyewear-campaign\/","title":{"rendered":"First Look at Prada SS16 Women\u2019s Eyewear Campaign"},"content":{"rendered":"<p>Prada are\u00a0one of the most influential brands when it comes to stylish designer eyewear, so we&#8217;ve been eagerly awaiting inspiration from their latest advertising campaign. Well,\u00a0the fashion house released their SS16 eyewear images this week, and they certainly didn&#8217;t disappoint!<\/p>\n<p>Photographed in New York by Steven Meisel, the campaign featured Prada veterans\u00a0Natalia Vodianova and Sasha Pivovarova as well as\u00a0new face Yasmin Wijnaldum. The models looked amazing as they showed off the brand&#8217;s latest fashion and eyewear styles, including statement shades and designs from the optical collection.\u00a0The frames were styled with woollen jackets, high necks and printed dresses alongside simple hair and makeup to create an air of glamour\u00a0and aristocratic elegance that seems to be inspired by a bygone era.<\/p>\n<p>According to Prada, the new campaign &#8220;presents an investigation into cyclical evolution, fragmenting and layering the decades of the past to refigure them into modernity.&#8221;<\/p>\n<p>The new collection combines modern designs with a retro edge that&#8217;s both timeless yet oh-so on trend for 2016. From cat-eye shades to round frames, they&#8217;re\u00a0fashion-forward but easy to style for everyday wear.<\/p>\n<p>So without further ado, let&#8217;s take a look at some of our favourite\u00a0looks from Prada&#8217;s new eyewear advertising campaign.<\/p>\n<h2>Statement Sunglasses<a href=\"https:\/\/www.selectspecs.com\/x-fashion-lifestyle\/wp-content\/uploads\/sites\/3\/2016\/03\/Prada-SS16-41-1.jpeg\"><br \/>\n<\/a><a href=\"https:\/\/www.selectspecs.com\/x-fashion-lifestyle\/wp-content\/uploads\/sites\/3\/2016\/03\/Prada-SS16-4.jpeg\"><br \/>\n<\/a> <a href=\"https:\/\/www.selectspecs.com\/x-fashion-lifestyle\/wp-content\/uploads\/sites\/3\/2016\/03\/Prada-SS16-3.jpeg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-8987\" src=\"https:\/\/www.selectspecs.com\/x-fashion-lifestyle\/wp-content\/uploads\/sites\/3\/2016\/03\/Prada-SS16-3.jpeg\" alt=\"Prada SS16 sunglasses\" width=\"817\" height=\"819\" \/><\/a><\/h2>\n<p>Statement shades are one of the easiest ways to add a luxe designer edge to an outfit and Prada sure know this. Although their latest collection keeps things simple with minimal embellishment and pared-back colour, the new\u00a0campaign features a pair of very unique shades modelled by\u00a0Sasha Pivovarova.<\/p>\n<p>This stand out pair of shades feature semi-rectangular frames with coloured edges and Prada branding on the side. Perfect for making a style statement\u00a0this summer.<\/p>\n<h2>Retro-Inspired Round Frames<\/h2>\n<blockquote class=\"instagram-media\" style=\"background: #FFF;border: 0;border-radius: 3px;margin: 1px;max-width: 658px;padding: 0;width: calc(100% - 2px)\" data-instgrm-captioned=\"\" data-instgrm-version=\"6\">\n<div style=\"padding: 8px\">\n<div style=\"background: #F8F8F8;line-height: 0;margin-top: 40px;padding: 50.0% 0;text-align: center;width: 100%\"><\/div>\n<p style=\"margin: 8px 0 0 0;padding: 0 4px\"><a style=\"color: #000;font-family: Arial,sans-serif;font-size: 14px;font-style: normal;font-weight: normal;line-height: 17px;text-decoration: none\" href=\"https:\/\/www.instagram.com\/p\/BC7RkigLTYa\/\" target=\"_blank\" rel=\"noopener\">The new #PradaSS16 women\u2019s eyewear collection represents the perfect symphony of femininity in sophisticated and luxurious shades. #PradaEyewear<\/a><\/p>\n<p style=\"color: #c9c8cd;font-family: Arial,sans-serif;font-size: 14px;line-height: 17px;margin-bottom: 0;margin-top: 8px;overflow: hidden;padding: 8px 0 7px;text-align: center\">A photo posted by Prada (@prada) on Mar 14, 2016 at 1:07am PDT<\/p>\n<\/div>\n<\/blockquote>\n<p>The SS16 Prada campaign successfully fuses modern and vintage styles for a fresh new look. Models wear lace with over-sized plastic sequins and frames combine elements of both contemporary and retro designs.<\/p>\n<p>One of our favourite looks is this pair of round retro-inspired glasses worn by\u00a0Yasmin Wijnaldum. While they&#8217;re inspired by old-fashioned round specs, the silver metal finish and statement bridge detail give them an almost futuristic look. Prada describes them as &#8216;sophisticated and luxurious&#8217; and we couldn&#8217;t agree more. <\/p>\n<h2>Glam Over-sized Shades<\/h2>\n<blockquote class=\"instagram-media\" style=\"background: #FFF;border: 0;border-radius: 3px;margin: 1px;max-width: 658px;padding: 0;width: calc(100% - 2px)\" data-instgrm-captioned=\"\" data-instgrm-version=\"6\">\n<div style=\"padding: 8px\">\n<div style=\"background: #F8F8F8;line-height: 0;margin-top: 40px;padding: 50.0% 0;text-align: center;width: 100%\"><\/div>\n<p><a style=\"color: #000;font-family: Arial,sans-serif;font-size: 14px;font-style: normal;font-weight: normal;line-height: 17px;text-decoration: none\" href=\"https:\/\/www.instagram.com\/p\/BC79DPJLTQi\/\" target=\"_blank\" rel=\"noopener\">A contemporary translation of elegance. The Prada Cin\u00e9ma eyewear collection presents a new feminine style for the Spring\/Summer 2016. #PradaSS16 #PradaEyewear<\/a> A photo posted by Prada (@prada) on Mar 14, 2016 at 7:27am PDT\n<\/div>\n<\/blockquote>\n<p>According to Prada, these fabulous\u00a0over-sized sunnies are a &#8216;contemporary translation of elegance&#8217;. Featuring subtle cat-eye shaped frames in black acetate, they&#8217;re part of the new\u00a0Prada Cin\u00e9ma eyewear collection which presents a new feminine style for\u00a0SS16.<\/p>\n<p>If you love a classic look with a hint of Hollywood glamour, these chic signature\u00a0shades\u00a0are the perfect accessory for\u00a0Spring\/Summer 2016.<\/p>\n<h2>Timeless\u00a0Tortoiseshell Glasses<\/h2>\n<blockquote class=\"instagram-media\" style=\"background: #FFF;border: 0;border-radius: 3px;margin: 1px;max-width: 658px;padding: 0;width: calc(100% - 2px)\" data-instgrm-captioned=\"\" data-instgrm-version=\"6\">\n<div style=\"padding: 8px\">\n<div style=\"background: #F8F8F8;line-height: 0;margin-top: 40px;padding: 50.0% 0;text-align: center;width: 100%\"><\/div>\n<p style=\"margin: 8px 0 0 0;padding: 0 4px\"><a style=\"color: #000;font-family: Arial,sans-serif;font-size: 14px;font-style: normal;font-weight: normal;line-height: 17px;text-decoration: none\" href=\"https:\/\/www.instagram.com\/p\/BC7n_6JLTY0\/\" target=\"_blank\" rel=\"noopener\">Echoes of classic elegance shaped in wide profiles characterize the new #PradaSS16 women\u2019s optical frames collection. #PradaEyewear<\/a><\/p>\n<p style=\"color: #c9c8cd;font-family: Arial,sans-serif;font-size: 14px;line-height: 17px;margin-bottom: 0;margin-top: 8px;overflow: hidden;padding: 8px 0 7px;text-align: center\">A photo posted by Prada (@prada) on Mar 14, 2016 at 4:23am PDT<\/p>\n<\/div>\n<\/blockquote>\n<p>Last but not least, the campaign featured a perfect example of Prada&#8217;s amazing prescription eyewear. Channeling &#8216;classic elegance&#8217; these designer specs feature a wider profile for a slightly over-sized geek-chic look that&#8217;s so on trend. We love the timeless tortoiseshell finish which adds a wild touch to a simple style.<\/p>\n<p>So, what do you think of Prada&#8217;s much-anticipated SS16 eyewear campaign? If you love their new collection as much as we do, watch out for these styles (and more) hitting SelectSpecs\u00a0soon!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Prada are\u00a0one of the most influential brands when it comes to stylish designer eyewear, so we&#8217;ve been eagerly awaiting inspiration from their latest advertising campaign. Well,\u00a0the fashion house released their SS16 eyewear images this week, and they certainly didn&#8217;t disappoint! Photographed in New York by Steven Meisel, the campaign featured Prada veterans\u00a0Natalia Vodianova and Sasha Pivovarova as well as\u00a0new face Yasmin Wijnaldum. The models looked amazing as they showed off the brand&#8217;s latest fashion and eyewear styles, including statement shades and designs from the optical collection.\u00a0The frames were styled with woollen jackets, high necks and printed dresses alongside simple hair and makeup to create an air of glamour\u00a0and aristocratic elegance that seems to be inspired by a bygone era. According to Prada, the new campaign &#8220;presents an investigation into cyclical evolution, fragmenting and layering the decades of the past to refigure them into modernity.&#8221; The new collection combines modern designs with a retro edge that&#8217;s both timeless yet oh-so on trend for 2016. From cat-eye shades to round frames, they&#8217;re\u00a0fashion-forward but easy to style for everyday wear. So without further ado, let&#8217;s take a look at some of our favourite\u00a0looks from Prada&#8217;s new eyewear advertising campaign. Statement Sunglasses Statement shades are one of the easiest ways to add a luxe designer edge to an outfit and Prada sure know this. Although their latest collection keeps things simple with minimal embellishment and pared-back colour, the new\u00a0campaign features a pair of very unique shades modelled by\u00a0Sasha Pivovarova. This stand out pair of shades feature semi-rectangular frames with coloured edges and Prada branding on the side. Perfect for making a style statement\u00a0this summer. Retro-Inspired Round Frames The new #PradaSS16 women\u2019s eyewear collection represents the perfect symphony of femininity in sophisticated and luxurious shades. #PradaEyewear A photo posted by Prada (@prada) on Mar 14, 2016 at 1:07am PDT The SS16 Prada campaign successfully fuses modern and vintage styles for a fresh new look. Models wear lace with over-sized plastic sequins and frames combine elements of both contemporary and retro designs. One of our favourite looks is this pair of round retro-inspired glasses worn by\u00a0Yasmin Wijnaldum. While they&#8217;re inspired by old-fashioned round specs, the silver metal finish and statement bridge detail give them an almost futuristic look. Prada describes them as &#8216;sophisticated and luxurious&#8217; and we couldn&#8217;t agree more. Glam Over-sized Shades A contemporary translation of elegance. The Prada Cin\u00e9ma eyewear collection presents a new feminine style for the Spring\/Summer 2016. #PradaSS16 #PradaEyewear A photo posted by Prada (@prada) on Mar 14, 2016 at 7:27am PDT According to Prada, these fabulous\u00a0over-sized sunnies are a &#8216;contemporary translation of elegance&#8217;. Featuring subtle cat-eye shaped frames in black acetate, they&#8217;re part of the new\u00a0Prada Cin\u00e9ma eyewear collection which presents a new feminine style for\u00a0SS16. If you love a classic look with a hint of Hollywood glamour, these chic signature\u00a0shades\u00a0are the perfect accessory for\u00a0Spring\/Summer 2016. Timeless\u00a0Tortoiseshell Glasses Echoes of classic elegance shaped in wide profiles characterize the new #PradaSS16 women\u2019s optical frames collection. #PradaEyewear A photo posted by Prada (@prada) on Mar 14, 2016 at 4:23am PDT Last but not least, the campaign featured a perfect example of Prada&#8217;s amazing prescription eyewear. Channeling &#8216;classic elegance&#8217; these designer specs feature a wider profile for a slightly over-sized geek-chic look that&#8217;s so on trend. We love the timeless tortoiseshell finish which adds a wild touch to a simple style. So, what do you think of Prada&#8217;s much-anticipated SS16 eyewear campaign? If you love their new collection as much as we do, watch out for these styles (and more) hitting SelectSpecs\u00a0soon!<\/p>\n","protected":false},"author":24,"featured_media":8984,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[3],"tags":[1918,1923,2448,4191,4818,5483,5490,5491,5496,5497,5511,6061,6488,7690,7701,7786],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.selectspecs.com\/fashion-lifestyle\/wp-json\/wp\/v2\/posts\/8982"}],"collection":[{"href":"https:\/\/www.selectspecs.com\/fashion-lifestyle\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.selectspecs.com\/fashion-lifestyle\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.selectspecs.com\/fashion-lifestyle\/wp-json\/wp\/v2\/users\/24"}],"replies":[{"embeddable":true,"href":"https:\/\/www.selectspecs.com\/fashion-lifestyle\/wp-json\/wp\/v2\/comments?post=8982"}],"version-history":[{"count":0,"href":"https:\/\/www.selectspecs.com\/fashion-lifestyle\/wp-json\/wp\/v2\/posts\/8982\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.selectspecs.com\/fashion-lifestyle\/wp-json\/wp\/v2\/media\/8984"}],"wp:attachment":[{"href":"https:\/\/www.selectspecs.com\/fashion-lifestyle\/wp-json\/wp\/v2\/media?parent=8982"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.selectspecs.com\/fashion-lifestyle\/wp-json\/wp\/v2\/categories?post=8982"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.selectspecs.com\/fashion-lifestyle\/wp-json\/wp\/v2\/tags?post=8982"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}