Peach John, the popular Japanese Apparel Brand, was founded in the year 1994 by Mika Noguchi. With a special focus on the modern-day woman, the brand designs a wide range of lingerie and clothing.
While it may be largely unknown in Western countries, the Tokyo-based brand has now become Japan’s answer to renowned companies such as Calvin Klein, Zivame, Triumph and Victoria’s Secret.
Currently, there are more than 30 branches in Japan, providing an array of stylish options that aim to appeal to a wide range of customers.
‘Healthy’, ‘Happy’, and ‘Sexy’ is the brand’s mantra, which has been endorsed by popular Japanese model Maggy Moon in recent campaigns to help promote the brand.
With collections priced at the ‘affordable luxury’ range, the brand has also quickly made inroads to become a popular across China, with main offices are located in Hong Kong, Shanghai, Sendai, and Tokyo.
Join us while we look at this season’s trending designs from Peach John, along with the must-have eyewear for SS18 from SelectSpecs!
We adore this pinstripe bikini from Peach John!
Featuring cute tie detailing on the shoulders and a matching bow on the bottoms, this is swimwear staples done right!
We’re also loving the model’s round shades here. Complimenting the swimwear perfectly, the pastel frames are bang on trend with their lavender-hued lenses.
Grab the Ray-Ban RB3592 below to channel your own SS18 Peach John vibes!
Could this outfit scream ‘summer vibes’ any louder?
Coral is big news for SS18, and Peach John works it into a must-have piece in the shot above.
Featuring a slinky wraparound top and a flowy maxi skirt, it’s the perfect look for those balmy days by the beach.
Accessorise with a pair of MORGAN Eyewear 207197 frames to continue those warm tonal colours.
Known for their loungewear and nightwear, Peach John opts for a bold red gingham print for their early SS18 collection.
We’re digging this lightweight look from the brand, featuring cute sky blue stitching to really make that red pop!
Accessorise with simple frames, such as the Polaroid PLD D200, for effortless co-ordination. Grab them below!
Fluffy Insignia Pyjamas
For those cooler nights, model Maggy Moon sports these super soft pyjamas from Peach John.
We’re loving the brand’s collection of elegant, lightweight knitwear, specially designed for indoor use.
Made using fine marshmallow-like wool, the fluffy pyjama set has badges printed on them for extra detailing.
Available in navy, pink and off-white options, this lovely baseball shirt-like top and trousers combo is easily one of our favourites from the latest collection.
Match the set with the Bobbi Brown THE CADEN frames for an instantly classic look, available at SelectSpecs.
Winter Holiday Collection
It may be a while off yet, but the merry holiday season calls for some comfy indoorwear to help you stay warm and cozy. Luckily, Peach John has you covered with their fleece pyjama sets.
We adore the cool grey pyjama sported by Maggy Moon in the shot above, captured as she adds the final touches to the Christmas tree decorations.
The funky designs and dark prints add extra detail to the simple yet elegant loungewear.
Snuggle up in style using these super-soft fabrics specially designed to offer extra comfort when you spend your time indoors.
Whiply HARA-Maki Pants
Maggy Moon models colourful ‘Whiply HARA-Maki Pants’ from the Peach John’s Autumn/Winter collection.
We’re loving the Fair Isle style print, which give us major seasonal vibes!
Team this look with a pair of colour co-ordinating specs for serious style points. We think the Savannah 8121 – Navy frames are perfect for the job! Grab them below.
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