Play Different Personas Through Your Eyewear

Nerd glasses, late-Seventies wire-frame aviators, futuristic glasses or esoteric specs. Eyewear can become part of your persona and style.

It’s generally assumed that glasses make people appear more sophisticated and intelligent.

But, what is the secret message you’re portraying through your optical wardrobe?

Wearing lenses is like cosmetic surgery without the knife – specs cover the eyes – aka the most important part of the body in terms of non-verbal communication.

Eyewear can immediately change how your character is represented.

Find out how to define your style through eyewear below.


Choose Your Style

By wearing glasses, you can play up and define your unique style.

According to the college of Optrometrists, 43% of people in the UK think glasses make them look more intelligent, 36% think glasses make a person look more professional and 40% would consider wearing clear lens glasses in order to get ahead at work and look more fashionable.

Scientists have long known that symmetrical faces are viewed as more attractive, and wearing specs help give the illusion of a more well-balanced face.

Lenses have probably helped a few land new jobs too.

A 2013 study found that, all other things being equal, job hunters were more likely to get hired if they wore glasses to their interview.


First Impressions Count

Specs can also prove a psychological tool in making their wearers more distinctive, and they can be a potent form of personal branding.

Bold glasses can completely transform your look from “meh” to “geek-chic.”

A beautiful pair of designer frames will accentuate your high-fashion look.

According to a study that has been conducted in West London, children as young as eight make the connection between being smart and wearing glasses, one which only strengthens with age.

The older a child gets, right up to college age, the more likely they are, when asked to draw a scientist, to depict someone in glasses.

Wearing specs is especially important for branding in business – the likes of Juergen Schrempp, former chief executive of DaimlerChrysler, Google’s one-time chief executive Eric Schmidt and Apple’s Steve Jobs, all knew how glasses were part of their ‘leadership package.’


The Right Frame for Your Personality

Unlike accessories, glasses are not a one-size-fits-all deal.

Specs come in many shapes and sizes, with rims that range from nonexistent to a half-inch thick.

Full-rim glasses make your face more trustworthy, distinctive, and draw more attention to your eyes than with no glasses or rimless frames.

You should also make sure your new frame accentuates your skin and hair tone.

If you have dark hair, glasses in a dark tone will bring out the richness in your colouring.

For light hair, you might want to choose a frame that brings out a cream colour to brighten your hair and skin.

Dark frames tend to lighten pale skin by contrast, and mid-toned frames tend to bring out the warmth in your face.

Round Frames

Round eyeglasses frames instantly infuses any look with a laid-back and playful touch.

If you want a look change, round frames are a great pick and suited for square as well as rectangular shaped faces.

Rocked by the likes of John Lennon they are a symbol of free spirits and creative people and can be matched and mixed with a variety of outfits, starting from sweaters and hats and going to business smart.

You don’t need to apply excess makeup because the frames shape completes your look.

Round frames are just beautiful and simple and their retro silhouette guarantees that you will not go unnoticed.

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