Police Extends Neymar Jr’s Contract as Brand Ambassador


Police is a well-known Italian brand with over 30 years tradition, created with modern men who care about their look. So if you have a thing for a sleek yet urban style, or you’re simply after something that goes well both with the elegant and sporty combinations, this brand is exactly what you’re looking for.

In case you already possess a pair of Police sunglasses this would be a perfect chance to be proactive and get familiarised with their new line of eyewear and refresh your accessory collection with a new pair or two – and what better way is there to show you than getting Brazilian football player Neymar Jr to model them:

One of the most wanted soccer players and the gorgeous Daniela De Jesus did an excellent job in this 2015 campaign shooting – everything runs smoothly and they both look sizzling hot! Just imagine yourself sipping the finest Italian espresso on a lazy summer afternoon, under the hot Roman sun, putting on a pair of Police sunglasses and telling yourself ‘this is as good as it gets…’

So, it’s not illogical that Police opted for Barcelona’s goal-getter as their global brand ambassador, for a second year in a row. Italians always cherish style, shapes and design in general – much like a famous sportsman.


A video posted by Nj (@neymarjr) on Apr 17, 2015 at 4:43am PDT

Neymar is definitely no stranger to style, even when recording his lack of singing ability whilst driving in a car (watch at your own will) he’s looking on trend. Although we don’t condone driving and filming at the same time, those red polarised sunnies look familiar… Oh wait, those must be the Police S1950!


Explore the multitude of Police styles and you’ll definitely find what you’re looking for- a dash of casual elegance, devoted to details and feather-light comfort for an exquisite wearing experience. And what else could you possibly need to look cool while on the go?

Even when you’re not wearing them because you’re watching a movie, or staring at the computer screen at work – you can still inject that Police brand cool with a pair of prescription Police glasses!

Discover the beauty of Italian flair, and find the best fashion ingredient to spice up your personal style here .